the sister-duo behind
red cadillac tequila
Montes sisters, Jolie and Paris, introduce an infusion of expertise and passion, from taste and production to design and hospitality that bring to life a uniquely delicious tequila like no other. Today, the final product has traveled into a classic American story and brand of its own. From our family table to yours, Red Cadillac Tequila is ready to be enjoyed at celebrations across America and beyond.
The Montes family story begins in the mountains of Galicia, Spain where every day is a reason to come together and celebrate. With a bottle of homemade Licór Café at every table, Aguardiente infused with espresso, this century old Galician crafted tradition became the foundation for Red Cadillac Tequila. Carried through and reinvented in the kitchen, of Red Cadillac’s New Jersey taco and tequila hospitality joint, Red Cadillac Tequila has not strayed far from its original recipe and cultural roots.
from our family to yours
The Montes Party of Five (2002)
Manolo, Bartending (1968)
Manolo, in front of La Canga Club, Newark NJ (1958)
Tio Tony with his Cadillac (1958)
The Montes Family arriving to Jersey from Galicia (1965)
Joe and Jamey Montes, Miami Beach (1993)
Joe on a Road Trip (1985)
Manolo and Marisa's Cadillac Honeymoon (1960)
Manolo in front of La Canga Club (1958)
Manolo Infusing Aguardiente in the Basement (1978)
Chef Cadillac Joe Party Throwing (1998)
The Montes Kids, Jolie, Jojo, and Paris in Dad's 1968 Red Cadillac (2001)
Jolie & Paris First Tasting Event (2022)
our road trip to ‘100B’
After five years of navigating through the ins and outs of the tequila world, the Montes team was able to master all of the senses for Red Cadillac Tequila to truly flourish on its own. Today, the final product is known behind the scenes as ‘100B’. Why? Well because it took 100 shots to bring Red Cadillac Tequila’s color, aroma, body, and taste to perfection. From family recipe to official party starter, Red Cadillac Tequila is undeniably filled with passion: bringing out a simply smooth yet boldly delicious taste in each and every bottle.
BEHIND THE LOGO
The feel and design behind the Red Cadillac brand has emerged through the very eyes of its creative leaders. Jamey and Paris, mother-daughter duo, create best with passion at the forefront. 
After a year of visions and sketches, the official logo, a modern acclaim for both the Cadillac-American Dream and rooted traditions of tequila, has been brought to life onto every single bottle, and beyond. 
Today, the final design serves true to Red Cadillac Tequila’s classic name, elevated face, and boldly delicious taste.